Holiday AR Card

I spearheaded the creation of a groundbreaking Augmented Reality (AR) project for Ignite2X, culminating in a captivating 'Holiday Card' eblast sent to clients. Collaborating closely with the Creative Director and an animator vendor, I played a pivotal role in transforming this concept into an interactive experience. My responsibilities encompassed ideation, requirement definition, AR framework development, interactive coding, and refinement of the code used for elements like the snowfall effect and other dynamic animations, complemented by an engaging audio experience.

Scan the QR code and aim your camera at the target image. Explore the snow globe by moving around and zooming in for a closer look at its interior.
See the AR in action. The target image serves as the backdrop while the AR floats in front.
Buckle up, and tap the red button, the animation and audio are taken upa notch.
Get up close and personal with the snow globe. Move around freely while keeping the target image in sight.

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